Strive School is looking for a a Head of Go To Market to help us, well, go to market.
Acquire new students, solidify our brand, attract new partner companies, create our product-growth loops and ultimately make us grow. Think about this role as a supercharged Head of Growth.
About you
We are looking for someone who understands Growth as a system and has the knowledge and skills to grow that system.
- 3+ years of experience in a similar Growth/Marketing and go-to-market role at a fast-growing startup.
- You are a generalist – you understand most marketing channels and how they fit together. Experience with performance marketing and content is a plus.
- You understand why building a community matters and how to do it.
- You are a systems thinker – you understand a company as a system of loops, and can figure out what are the best levers to pull to make it grow.
- You are able to switch from top down strategic "map mode" to bottom up and hands on "territory mode" .
- You are comfortable with no-code tools and love automating yourself out of a process.
- You are data-informed – spreadsheets are your friends, but data isn’t the only thing that matters when making a decision.
- Ability to prioritize and get things done with minimum direction.
Your goals and day to day
Strive School’s 6 months key objective is to build our own differentiated distribution channel we can acquire customers from.
As our first Growth hire, you’ll be tasked with acquiring new students, establishing hiring partnerships and building our brand in Europe.
- Launch new classes, verticals and geographies. We've started with Full Stack Web Engineering. We've then opened up the AI Engineering Track. We've now launched Frontend Engineering. What's next?
- Acquiring new students. Everything starts with students. We’ve managed to successfully attract more students than we can support right now, but we’d like to become the go-to place for people considering a technical education in Europe.
- Acquiring new hiring partners. Building partnerships with HR teams that trust the quality of our education is a key factor in increasing successful outcomes.
- Establishing our brand via content and partnerships. It’s important for us to be the go-to place for students and hiring teams. This serves as a dealflow and powerful moat.
On any given day you might: